According to a recent article, 90% of today’s homebuyers begin their property search on the internet.  They are smart and educated, and are willing to do their own research on a property that interests them long before contacting an agent.

At Scott Gordon Realty and Exclusive Estates, a division of Scott Gordon Realty, we recognize and welcome this trend.  Our recently revamped website contains the most up-to-date listing information, financial tools such as a mortgage calculator and neighborhood and area maps.

We implemented these devices to give today’s web-savvy buyers the resources they need to be well-informed and to have an educated, realistic view of the current market. 

With access available to the world, we also recognize that the internet is a powerful marketing tool.  Our website is linked to a host of search engines and our listings feed from two separate MLS services, effectively providing double the amount of exposure to buyers and brokers.  Our partnership with Realtor.com and the Palm Beach Post Online also allows potential buyers to view our selection of listings at their leisure, whether they are local, out of the state or out of the country.

Today’s Real Estate firm needs to understand today’s technology and how to use it effectively.  At Scott Gordon Realty  we have the skills and the strategy to use that technology to benefit buyers and sellers alike.